Bank Locally Campaign
Vibrant and colorful, the bank locally campaign was created to drive interest to community banking, a frequently overlooked sector of banking. With familiar language, whimsical illustrations and patterns, this campaign works to attract a youthful audience and sell the benefits that community banks easily deliver.
A toolbox of bright colors, fun patterns, personalized illustrations are just the backdrop for headlines that cut straight to the point. With a friendly, approachable attitude we attempt to tell a story of community banking and encourage curiosity to explore the final landing page, www.banklocally.org.
